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Who will be your direct and indirect competitors? Who else sells the identical or identical items as your organization? What would make your products or services different (your industry differentiators)? What tendencies are occurring in the industry as a whole, and How will you use that in your gain?
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That's your goal market? Exactly what are their wants and needs? How outdated are they? What’s their income stage? In which do they live? What do they are doing to get a dwelling? In terms of your product or service, Exactly what are their discomfort details? How will you serve them a lot better than competitors?